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Juan Antonio Pérez López
Juan Antonio Pérez López (1934–1996) was a Spanish business theorist. He was professor of ''Organizational Behavior'' at the IESE Business School (Spain), where he became Dean (1978–1984). He was also a visiting professor at PAD Business School of the Universidad de Piura (Peru) and IAE Business School of the Austral University (Argentina). His research and publications focus on Action Theory and its implications for Organizational Behavior. They collect and integrate economic, sociological, and ethical aspects.
==Biography==
After studying Actuarial Insurance at the Escuela Central Superior de Comercio of Madrid, Pérez López spent five years in Hidroeléctrica Española SA. In 1961, he began to teach at the IESE Department of Quantitative Analysis (today Department of Accounting and Control). In 1970, he received his Ph.D. (1970) in Business Administration from Harvard Business School with the thesis (theory: A cybernetical approach'' ). From there on he delved into issues like motivation, learning, rationality, etc.〔Cfr. Rosanas, Josep Maria, ("La esencia de la dirección" ), ''Revista de antiguos alumnos del IESE'', Barcelona, junio de 2001.〕
He died on June 2, 1996, in a car accident.
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